Post Graduate Certificate in Entrepreneurship
Are you passionate about turning innovative ideas into successful ventures? Our Post Graduate Certificate in Entrepreneurship is perfect for those who seek a comprehensive understanding of entrepreneurship's principles and practices.
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Award in Principles of Entrepreneurship (12 ECTS) (300 Hours)
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OrientationDirector’s Introduction03:27Orientation10:52Understanding Podcasts01:46Understanding Pre-recorded Lectures02:25Understanding Pre-recorded Interviews01:54Understanding Case Studies01:47Understanding Discussion Boards02:30Ascencia Style SheetAI PolicyPolicy for Online Interaction and Behaviour for E-Academic Students
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Coursework: Principle of EntrepreneurshipIntroductory Podcast00:05:41Assignment Podcast00:06:46
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Foundations of Entrepreneurship; Lecture 1Podium Lecture 1: Introduction to Entrepreneurship: Exploring the Scope and Fundamentals of Entrepreneurship, Including Definitions, the Economic and Social Impact of Entrepreneurship, and the Traits of Successful Entrepreneurs00:28:34Lecture 1.1: Introduction to Entrepreneurship00:45:45Journal Article: Introduction to EntrepreneurshipIntroduction to Entrepreneurship
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Foundations of Entrepreneurship; Lecture 2Podium Lecture 2: The Entrepreneurial Mindset: Understanding the Mindset Required for Entrepreneurial Success, Including Resilience, Adaptability, and Opportunity Recognition00:50:08Podium Lecture 2.1: Informal Entrepreneurship and Hidden Innovators00:58:33Journal Article: Tackling the Hidden Enterprise CultureLecture 2.2: The Entrepreneurial Mindset00:36:22Journal Article: Entrepreneurial Mindset: A Synthetic Literature ReviewThe Entrepreneurial MindsetGuest Interview: Part 1: Zack Ritchie00:12:40Guest Interview: Part 2: Zack Ritchie00:19:06
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Foundations of Entrepreneurship; Lecture 3Podium Lecture 3: Types of Entrepreneurs and Ventures: Differentiating Between Types of Entrepreneurs (Ex: social, corporate, small business) and Understanding Various Types of Ventures and their Objectives00:53:11Journal Article: Distinguishing Types of Entrepreneurial VenturesLecture 3.1: Individual Factors00:37:08Individual FactorsPodium Lecture 3.1: Cultural Intelligence & Entrepreneurial Identity00:49:20Journal Article: Cultural Intelligence, Entrepreneurial Intentions
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Foundations of Entrepreneurship; Lecture 4Podium Lecture 4: Opportunity Identification and Evaluation: Techniques for Identifying Business Opportunities, Evaluating Feasibility, and Analysing Market Potential Using Tools such as SWOT and PESTEL Analyses00:25:36Journal Article: A Theory of Entrepreneurial Opportunity Identification and DevelopmentLecture 4.1: Building a Model for Entrepreneurship: Environmental Factors00:35:45Journal Article: Environmental Factors Influencing Technological EntrepreneurshipBuilding a Model for Entrepreneurship: Environmental Factors
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Foundations of Entrepreneurship; Lecture 5Podium Lecture 5: Developing a Business Idea: Moving from an Idea to a Viable Business Concept, Including Brainstorming Techniques, Validation Processes, and the Importance of Market Research00:31:22Journal Article: Speeding Up Student EntrepreneurshipLecture 5.1: The Entrepreneurial Process00:33:52Journal Article: Understanding the Entrepreneurial ProcessThe Entrepreneurial ProcessGuest Interview: Ben Vincenti00:47:10Podium Lecture 5.2: Circular Economy & Green Entrepreneurship00:41:46
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Market Research and Business Planning; Lecture 6Podium Lecture 6: Market Research and Analysis: Understanding Market Dynamics, Identifying Customer Needs, and Analysing Competition to Position a Business Effectively00:28:19Journal Article: Factors Affecting the Use of Market Research InformationGuest Interview: Gaetano Caruana01:10:04
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Market Research and Business Planning; Lecture 7Podium Lecture 7: Business Models and Value Propositions: Exploring Different Business Models (Ex: B2B, B2C, D2C) and Learning How to Craft a Compelling Value Proposition for a Target Audience00:25:56Journal Article: Modeling Value Propositions in E-Business
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Market Research and Business Planning; Lecture 8Podium Lecture 8: The Business Planning Process: Developing a Comprehensive Business Plan, Including Components such as the Executive Summary, Market Analysis, Operational Plan, and Financial Projections00:31:49Lecture 8.1: Part 1: Creating and Delivering a Business Pitch00:34:50Lecture 8.1: Part 2: Creating and Delivering a Business Pitch00:37:00Lecture 8.1: Part 3: Creating and Delivering a Business Pitch00:34:37Podium Lecture 8.2: Identify the Importance of having a Professionally Completed Business Plan00:40:35Lecture 8.3: Part 1: Mastering the Elevator Pitch00:31:40Lecture 8.3: Part 2: Mastering the Elevator Pitch00:37:09Journal Article: Strategic Business Planning and Success in Small Firms
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Legal and Financial Considerations; Lecture 9Podium Lecture 9: Legal Considerations for Entrepreneurs: Key Legal Aspects of Starting and Running a Business, Including Intellectual Property, Contracts, Business Structures, and Regulatory Compliance00:46:52Journal Article: Law and the Economics of EntrepreneurshipPodium Lecture 9.1: Ethics & IP01:09:50Journal Article: The Social Function of Intellectual Property Rights
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Legal and Financial Considerations; Lecture 10Podium Lecture 10: Funding and Financial Management: Overview of Financing Options such as Bootstrapping, Venture Capital, Crowdfunding, and Managing Financial Resources Efficiently00:30:53Journal Article: Implications of Project-Based Funding of ResearchGuest Interview: Andrew and Gordon00:59:50
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Legal and Financial Considerations; Lecture 11Podium Lecture 11: Financial Planning and Budgeting: Essential Financial Skills for Entrepreneurs, Including Budgeting, Forecasting, Cash Flow Management, and Understanding Financial Statements00:49:36Journal Article: The Effect of Financial Planning, Budgeting and Estimation in the Business PlanPodium Lecture: Master Theoretical and Practical Knowledge of Financial Concepts Including Budgeting, Forecasting and Financial Modelling in Order to Effectively Manage Financial Resources and Investments on a Global Scale00:44:38Lecture 11.1: Part 1: Accounting and Invoicing Software to Automate Financial Processes such as Bookkeeping, Invoicing and Payments01:18:45Lecture 11.1: Part 2: Accounting and Invoicing Software to Automate Financial Processes such as Bookkeeping, Invoicing and Payments00:51:11Journal Article: How is the Adoption of E-invoicing System Affecting the Outsourcing of Accounting Services
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The Science of Marketing for Entrepreneurs; Lecture 12Podium Lecture 12: The 5 Ways to Market00:50:53Journal Article: Tribal Marketing. The Tribalisation of Society and Its Impact on the Conduct of MarketingPodium Lecture 12.1: The Science of Customer Decisions00:42:07Journal Article: The 4 Minds of the CustomerPodium Lecture 12.2: Timing Your Product’s Success00:35:01Journal Article: Identifying the Key Success Factors in New Product LaunchPodium Lecture 12.3: How to Build a Product (NPD Process)00:41:39Journal Article: Building Your Own Product CopilotPodium Lecture 12.4: KPIs: Your Business’ Health Check00:45:01Journal Article: Survey for Investigating Key Performance Indicators in Digital MarketingPodium Lecture 12.5: Marketing Strategies for Startups: Low-Budget and High-Impact Marketing Strategies, Including Digital Marketing, Social Media, and Traditional Advertising Methods00:46:43Journal Article: The Influence And Impact of The Money Burning Strategy on The Future of StartupsLecture 12.6: Part 1: Use of Visual Presentation Software(PPT)00:17:33Lecture 12.6: Part 2: Use of Visual Presentation Software(Canva)00:11:08Lecture 12.7: Part 1: Marketing Automation Software to Automate Marketing Processes such as Email Marketing, Social Media Marketing, and Lead Generation00:29:42Lecture 12.7: Part 2: Marketing Automation Software to Automate Marketing Processes such as Email Marketing, Social Media Marketing, and Lead Generation00:33:45Lecture 12.7: Part 3: Marketing Automation Software to Automate Marketing Processes such as Email Marketing, Social Media Marketing, and Lead Generation00:32:17Journal Article: AI Software for Personalized Marketing Automation in SMEs
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The Science of Marketing for Entrepreneurs; Lecture 13Podium Lecture 13: Building a Strong Brand: The Importance of Branding, Strategies for Brand Development, and Maintaining Brand Consistency Across Different Platforms00:38:16Journal Article: Building a Strong Brand. Future Strategies and InsightsLecture 13.1: Appreciate Employees as a Source of Acquiring and Interpreting the Knowledge Needed for an Organisation’s Growth01:23:40Journal Article: Resource 1Journal Article: How to Motivate and Retain Knowledge Workers in OrganizationsAppreciate Employees
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The Science of Marketing for Entrepreneurs; Lecture 14Podium Lecture 14: Building and Leading a Team: Recruitment, Building a Strong Organizational Culture, and Leadership Strategies for Motivating and Managing Teams in a Startup Environment00:43:33Journal Article: Building and Leading TeamsLecture 14.1: Part 1: Strategies for Developing and Retaining Talent00:03:34Lecture 14.1: Part 2: The Talent Management Process or Steps for Organizational Success00:04:18Lecture 14.1: Part 3: Internal and External Recruitment Methods00:11:17Guest Podcast: A Business Owner’s View of Recruitment00:50:02
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Operational Management; Lecture 15Podium Lecture 15: Managing Operations in a Startup00:40:11Journal Article: Managing Operational Capabilities in Startup CompaniesPodium Lecture 15.1: The Lean Startup Methodology00:46:36Journal Article: Lean Startup. A Comprehensive Historical ReviewLecture 15.2: Part 1: Project Management Software to Assist in Planning, Execution, Tracking, Allocating Resources and Monitoring Progress00:43:08Lecture 15.2: Part 2: Project Management Software to Assist in Planning, Execution, Tracking, Allocating Resources and Monitoring Progress00:41:31Lecture 15.2: Part 3: Project Management Software to Assist in Planning, Execution, Tracking, Allocating Resources and Monitoring Progress00:38:28Podium Lecture 15.3: Customer Discovery00:35:09Journal Article: Challenges of Lean Customer Discovery as InventionLecture 15.4: Part 1: CRM Software to Manage Customer Interactions, Sales and Customer Data, and Retrieve Insights into Customer Behaviour and Preferences00:36:03Lecture 15.4: Part 2: CRM Software to Manage Customer Interactions, Sales and Customer Data, and Retrieve Insights into Customer Behaviour and Preferences00:55:25Lecture 15.4: Part 3: CRM Software to Manage Customer Interactions, Sales and Customer Data, and Retrieve Insights into Customer Behaviour and Preferences00:33:28Journal Article: Project Management in Construction. Software Use and Research Directions
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Operational Management; Lecture 16Podium Lecture 16: Risk Management for Entrepreneurs: Identifying Risks, Developing Risk Management Strategies, and Learning How to Mitigate Risks Associated with New Ventures00:25:58Journal Article: Motivations, Business Planning, and Risk ManagementPodium Lecture 16.1: Entrepreneurial Uncertainty and Knowledge Risk01:06:22Journal Article: Knowledge Risk Management, a Framework
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Operational Management; Lecture 17Podium Lecture 17: Innovation and Continuous Improvement: Encouraging Innovation within the Business, Adopting Agile Methodologies, and Fostering a Culture of Continuous Improvement00:28:30Lecture 17.1: Meta Learning - The Skill of Learning how to Learn00:51:18Journal Article: From Continuous Improvement to Continuous InnovationLecture 17.2: Part 1: AI and Machine Learning Tools to Automate Routine Tasks, Improve Decision-Making and Support Data-Driven Innovation and Growth00:37:58Lecture 17.2: Part 2: AI and Machine Learning Tools to Automate Routine Tasks, Improve Decision-Making and Support Data-Driven Innovation and Growth00:47:36Lecture 17.2: Part 3: AI and Machine Learning Tools to Automate Routine Tasks, Improve Decision-Making and Support Data-Driven Innovation and Growth00:40:50Journal Article: Artificial Intelligence Learning Tools in K‑12 EducationPodium Lecture 17.3: Creativity and Ideation00:58:41Journal Article: The Dual Pathway to Creativity Model
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Innovation and Disruption; Lecture 17.5Podium Lecture 17.4: Innovation and Disruptive Strategies00:47:34Podium Lecture 17.5: Evaluating and Adapting Strategy over Time00:45:43Podium Lecture 17.6: Addressing the Gap between the Vision and the Objectives00:25:37
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Growing Your new Business; Lecture 18Podium Lecture 18: Scaling and Growing a Business: Strategies for Business Expansion, Exploring new Markets, and Managing the Challenges of Scaling Operations00:20:16Journal Article: Scaling Your Business-Growing Your Impact and Reaching Your GoalsPodium Lecture 18.1: Digital Transformation for Entrepreneurs00:51:06Journal Article: Digital Transformation by SME EntrepreneursLecture 18.2: Part 1: International Trade Platforms (eg. Amazon, eBay)01:02:29Lecture 18.2: Part 2: International Trade Platforms (eg. Amazon, eBay)00:29:34Lecture 18.2: Part 3: International Trade Platforms (eg. Amazon, eBay)00:51:24Podium Lecture 18.2: Entrepreneurial Ecosystems & Trends00:46:22Journal Article: Entrepreneurial Ecosystems.Future Research Trends
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Growing Your new Business; Lecture 19Podium Lecture 19: Taking the Business Global: Exploring International Markets, Understanding Global Business Strategies, Navigating Cross-Cultural Challenges, and Developing an Export Strategy00:22:04Journal Article: Exploring Market Opportunities for African SmallholdersPodium Lecture 19.1: Knowledge Management in Startups & Innovation Teams00:51:43Journal Article: Knowledge Management in Startups
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Growing Your new Business; Lecture 20Podium Lecture 20: Exit Strategies for Entrepreneurs: Understanding Different Exit Strategies, Including Selling the Business, Mergers and Acquisitions, and Succession Planning00:19:38Journal Article: Making Sense of Entrepreneurial Exit StrategiesPodium Lecture 20.1: Entrepreneurial Failure, Resilience & Learning Loops00:45:23Journal Article: Coping with Entrepreneurial Failure
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Award in Public Speaking and Presentation Skills (6 ECTS) (150 Hours)
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OrientationDirector’s Introduction03:27Orientation10:52Understanding Podcasts01:46Understanding Pre-recorded Lectures02:25Understanding Pre-recorded Interviews01:54Understanding Case Studies01:47Understanding Discussion Boards02:30Ascencia Style SheetAI PolicyPolicy for Online Interaction and Behaviour for E-Academic Students
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Coursework: Public Speaking and Presentation SkillsIntroductory Podcast09:13Assignment Podcast04:30
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All About Public Speaking and Presentation Skills; Lecture 1Part 1: Relevance of Module in Public Speaking and Presentation Skills for Students27:19Part 2: Relevance of Module in Public Speaking and Presentation Skills for Students22:38
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All About Public Speaking and Presentation Skills; Lecture 2
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All About Public Speaking and Presentation Skills; Lecture 3Presentations in Different Contexts53:01
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All About Public Speaking and Presentation Skills; Lecture 4Part 1: Creating and Delivering a Business Pitch34:49Part 2: Creating and Delivering a Business Pitch36:59Part 3: Creating and Delivering a Business Pitch34:37Persuasive Strategies in the SME Entrepreneurial PitchCreating and Delivering a Business Pitch
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All About Public Speaking and Presentation Skills; Lecture 5Part 1: The Elevator Pitch31:38Part 2: The Elevator Pitch37:08Ten Simple Rules for Hitting a Home Run with Your Elevator PitchMastering the Elevator Pitch
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All About Public Speaking and Presentation Skills; Lecture 6Part 1: Online Speaking for Webinars40:21Part 2: Online Speaking for Webinars50:47Presentation Anxiety Analysis: Comparing Face-to-Face PresentationsOnline Speaking for Webinars
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All About Public Speaking and Presentation Skills; Lecture 7Part 1: Ethics in Public Speaking38:41Part 2: Ethics in Public Speaking35:00Part 3: Ethics in Public Speaking45:42Stand Up, Speak Out: The Practice and Ethics in Public SpeakingEthics in Public Speaking
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All About Public Speaking and Presentation Skills; Lecture 8Part 1: Non-Verbal Skills for Presentations28:04Part 2: Non-Verbal Skills for Presentations32:03Shark Tank: The Influence of the use of Rhetoric and NonVerbal CommunicationNon-Verbal Skills for Presentations
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The Audience; Lecture 9Your Audience36:12Audience Analysis in Public SpeakingPart 1: Public Speaking and Presentation Skills with Josianne Camilleri39:26Part 2: Public Speaking and Presentation Skills with Josianne Camilleri46:19
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The Audience; Lecture 10Part 1: Interacting with Small Audiences Vs with Large Audiences33:35Part 2: Interacting with Small Audiences Vs with Large Audiences19:53Interacting with Small Audiences vs. Large AudiencesPublic Speaking and Presentation Skills with Darine Aboulezz39:18
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The Audience; Lecture 11Part 1: Handling Audience Responses32:51Part 2: Handling Audience Responses35:23Handling Audience Responses, Lack of Responses, Feedback, and Questions
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The Audience; Lecture 12Overcoming the Fear of Public Speaking40:44Post - Lecture Podcast: Overcoming the Fear of Public Speaking04:32High Oral Communication Apprehensives: How Can Students be Helped to Reduce Their Fear of Public SpeakingThe Effectiveness of Emotional Freedom Technique on Public Speaking Anxiety in University StudentOvercoming the Fear of Public Speaking
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The Audience; Lecture 13Part 1: Coming to Terms with Criticism in Public Speaking and Building Confidence26:24Part 2: Coming to Terms with Criticism in Public Speaking and Building Confidence29:58Coming to Terms with Criticism in Public Speaking and Building Confidence
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The Equipment; Lecture 14Audio - Visual Equipment for Effective Presentations33:46Post Lecture - Podcast: Audiovisual Equipment03:08Tools for Enhancing Presentations
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The Equipment; Lecture 15Microsoft Powerpoint: Excel with Proven Techniques17:19Canva: Power Up Your Presentations11:00Post Lecture - Podcast: Powerpoint & Canva03:56Effectively use software for preparing visual aids for presentations such as Microsoft PowerPoint and Canva.
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Public Speaking for Work; Lecture 16Part 1: Public Speaking in Business Settings27:52Part 2: Public Speaking in Business Settings33:02Part 3: Public Speaking in Business Settings58:22Public Speaking in Business SettingsBusiness Dining to Public Speaking
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Public Speaking for Work; Lecture 17Part 1: Design and Implement Effective Communication Strategies for Work01:05:32Part 2: Design and Implement Effective Communication Strategies for Work01:13:39Part 1: How to Design and Implement Effective Communication Strategies for Work01:03:42Part 2: How to Design and Implement Effective Communication Strategies for Work47:52Design and Implement Effective Communication Strategies for WorkAn Audience-Friendly Meeting
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Public Speaking for Work; Lecture 18Part 1: Presenting Work to Your Superiors in the Workplace37:27Part 2: Presenting Work to Your Superiors in the Workplace14:36Presenting Work to Your Superiors in the Workplace
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Public Speaking for Work; Lecture 19Part 1: Collaborating with Marketing and PR for Effective Media Messaging and Group Presentations34:45Part 2: Collaborating with Marketing and PR for Effective Media Messaging and Group Presentations47:36Collaborating with Marketing and PR for Effective Media Messaging and Group Presentations.
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Public Speaking for Work; Lecture 20Part 1: Mastering Presentation Skills Training - A Psychological Approach41:05Part 2: Mastering Presentation Skills Training - A Psychological Approach45:21Part 3: Mastering Presentation Skills Training - A Psychological Approach42:29Mastering Presentation Skills Training
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Public Speaking for Work; Lecture 21Part 1: Giving and Receiving Feedback about Presentations to and from Colleagues37:39Part 2: Giving and Receiving Feedback about Presentations to and from Colleagues44:17
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Public Speaking for Work; Lecture 22
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Are you passionate about turning innovative ideas into successful ventures? Our Post Graduate Certificate in Entrepreneurship is perfect for those who seek a comprehensive understanding of entrepreneurship's principles and practices. Whether you have a business background or significant experience in a creative capacity or as a self-employed person, this program will provide you with the essential skills and knowledge to excel.
In order to receive this qualification, the student must successfully complete the following modules:
a. Principles of Venture Formation, MQF/EQF Level 7, 8 ECTS
b. Principles of Entrepreneurship, MQF/EQF Level 7, 12 ECTS
c. Cross Media Marketing, MQF/EQF Level 7, 4 ECTS
d. Public Speaking and Presentation Skills, MQF/EQF Level 7, 6 ECTS
Programme Outcomes
- Upon completing this program, you will master the key principles of venture formation and entrepreneurship.
- You’ll develop skills in cross-media marketing, learning to effectively use various media channels to promote your business.
- You’ll also enhance your public speaking and presentation skills, enabling you to articulate ideas, persuade audiences, and respond effectively to feedback.
- This comprehensive skill set will prepare you to navigate the entrepreneurial landscape successfully.
- Bachelor's degree or graduate degree in a business, humanities, finances or sciences, or a related (eg: commerce, psychology, social policy, marketing etc) field
- Minimum 180 ECTS at MQF Level 6 previously acquired at a Higher Education institution
- Outstanding written and oral communication skills
- A minimum of one year of work experience in a business environment will be considered as an asset
Course Syllabus Podcast
Gain a Comprehensive Understanding of the Course Syllabus with Our Informative Podcast.
- When it comes to assessment methods, we have included quite a variety that will allow learners with different learning styles and abilities to complete the programme successfully.
- Students will also have to prepare individual reports and presentations, apart from written and multiple-choice examinations.
- In addition, they will have submit assignments and e-portfolios.
- You can submit your assessment at any time during the course.
What’s included
- No.of Modules: 4
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Duration:Full Time- 6Months
Part Time- 12Months - Learning: 750 +Hours
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