Post Graduate Diploma in Entrepreneurship
Our Post Graduate Diploma in Entrepreneurship is perfect for those seeking a thorough understanding of the principles and practices of entrepreneurship.
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Award in Principles of Entrepreneurship (12 ECTS) (300 Hours)
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OrientationDirector’s Introduction03:27Orientation10:52Understanding Podcasts01:46Understanding Pre-recorded Lectures02:25Understanding Pre-recorded Interviews01:54Understanding Case Studies01:47Understanding Discussion Boards02:30Ascencia Style SheetAI PolicyPolicy for Online Interaction and Behaviour for E-Academic Students
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Coursework: Principle of EntrepreneurshipIntroductory Podcast00:05:41Assignment Podcast00:06:46
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Foundations of Entrepreneurship; Lecture 1Podium Lecture 1: Introduction to Entrepreneurship: Exploring the Scope and Fundamentals of Entrepreneurship, Including Definitions, the Economic and Social Impact of Entrepreneurship, and the Traits of Successful Entrepreneurs00:28:34Lecture 1.1: Introduction to Entrepreneurship00:45:45Journal Article: Introduction to EntrepreneurshipIntroduction to Entrepreneurship
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Foundations of Entrepreneurship; Lecture 2Podium Lecture 2: The Entrepreneurial Mindset: Understanding the Mindset Required for Entrepreneurial Success, Including Resilience, Adaptability, and Opportunity Recognition00:50:08Podium Lecture 2.1: Informal Entrepreneurship and Hidden Innovators00:58:33Journal Article: Tackling the Hidden Enterprise CultureLecture 2.2: The Entrepreneurial Mindset00:36:22Journal Article: Entrepreneurial Mindset: A Synthetic Literature ReviewThe Entrepreneurial MindsetGuest Interview: Part 1: Zack Ritchie00:12:40Guest Interview: Part 2: Zack Ritchie00:19:06
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Foundations of Entrepreneurship; Lecture 3Podium Lecture 3: Types of Entrepreneurs and Ventures: Differentiating Between Types of Entrepreneurs (Ex: social, corporate, small business) and Understanding Various Types of Ventures and their Objectives00:53:11Journal Article: Distinguishing Types of Entrepreneurial VenturesLecture 3.1: Individual Factors00:37:08Individual FactorsPodium Lecture 3.1: Cultural Intelligence & Entrepreneurial Identity00:49:20Journal Article: Cultural Intelligence, Entrepreneurial Intentions
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Foundations of Entrepreneurship; Lecture 4Podium Lecture 4: Opportunity Identification and Evaluation: Techniques for Identifying Business Opportunities, Evaluating Feasibility, and Analysing Market Potential Using Tools such as SWOT and PESTEL Analyses00:25:36Journal Article: A Theory of Entrepreneurial Opportunity Identification and DevelopmentLecture 4.1: Building a Model for Entrepreneurship: Environmental Factors00:35:45Journal Article: Environmental Factors Influencing Technological EntrepreneurshipBuilding a Model for Entrepreneurship: Environmental Factors
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Foundations of Entrepreneurship; Lecture 5Podium Lecture 5: Developing a Business Idea: Moving from an Idea to a Viable Business Concept, Including Brainstorming Techniques, Validation Processes, and the Importance of Market Research00:31:22Journal Article: Speeding Up Student EntrepreneurshipLecture 5.1: The Entrepreneurial Process00:33:52Journal Article: Understanding the Entrepreneurial ProcessThe Entrepreneurial ProcessGuest Interview: Ben Vincenti00:47:10Podium Lecture 5.2: Circular Economy & Green Entrepreneurship00:41:46
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Market Research and Business Planning; Lecture 6Podium Lecture 6: Market Research and Analysis: Understanding Market Dynamics, Identifying Customer Needs, and Analysing Competition to Position a Business Effectively00:28:19Journal Article: Factors Affecting the Use of Market Research InformationGuest Interview: Gaetano Caruana01:10:04
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Market Research and Business Planning; Lecture 7Podium Lecture 7: Business Models and Value Propositions: Exploring Different Business Models (Ex: B2B, B2C, D2C) and Learning How to Craft a Compelling Value Proposition for a Target Audience00:25:56Journal Article: Modeling Value Propositions in E-Business
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Market Research and Business Planning; Lecture 8Podium Lecture 8: The Business Planning Process: Developing a Comprehensive Business Plan, Including Components such as the Executive Summary, Market Analysis, Operational Plan, and Financial Projections00:31:49Lecture 8.1: Part 1: Creating and Delivering a Business Pitch00:34:50Lecture 8.1: Part 2: Creating and Delivering a Business Pitch00:37:00Lecture 8.1: Part 3: Creating and Delivering a Business Pitch00:34:37Podium Lecture 8.2: Identify the Importance of having a Professionally Completed Business Plan00:40:35Lecture 8.3: Part 1: Mastering the Elevator Pitch00:31:40Lecture 8.3: Part 2: Mastering the Elevator Pitch00:37:09Journal Article: Strategic Business Planning and Success in Small Firms
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Legal and Financial Considerations; Lecture 9Podium Lecture 9: Legal Considerations for Entrepreneurs: Key Legal Aspects of Starting and Running a Business, Including Intellectual Property, Contracts, Business Structures, and Regulatory Compliance00:46:52Journal Article: Law and the Economics of EntrepreneurshipPodium Lecture 9.1: Ethics & IP01:09:50Journal Article: The Social Function of Intellectual Property Rights
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Legal and Financial Considerations; Lecture 10Podium Lecture 10: Funding and Financial Management: Overview of Financing Options such as Bootstrapping, Venture Capital, Crowdfunding, and Managing Financial Resources Efficiently00:30:53Journal Article: Implications of Project-Based Funding of ResearchGuest Interview: Andrew and Gordon00:59:50
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Legal and Financial Considerations; Lecture 11Podium Lecture 11: Financial Planning and Budgeting: Essential Financial Skills for Entrepreneurs, Including Budgeting, Forecasting, Cash Flow Management, and Understanding Financial Statements00:49:36Journal Article: The Effect of Financial Planning, Budgeting and Estimation in the Business PlanPodium Lecture: Master Theoretical and Practical Knowledge of Financial Concepts Including Budgeting, Forecasting and Financial Modelling in Order to Effectively Manage Financial Resources and Investments on a Global Scale00:44:38Lecture 11.1: Part 1: Accounting and Invoicing Software to Automate Financial Processes such as Bookkeeping, Invoicing and Payments01:18:45Lecture 11.1: Part 2: Accounting and Invoicing Software to Automate Financial Processes such as Bookkeeping, Invoicing and Payments00:51:11Journal Article: How is the Adoption of E-invoicing System Affecting the Outsourcing of Accounting Services
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The Science of Marketing for Entrepreneurs; Lecture 12Podium Lecture 12: The 5 Ways to Market00:50:53Journal Article: Tribal Marketing. The Tribalisation of Society and Its Impact on the Conduct of MarketingPodium Lecture 12.1: The Science of Customer Decisions00:42:07Journal Article: The 4 Minds of the CustomerPodium Lecture 12.2: Timing Your Product’s Success00:35:01Journal Article: Identifying the Key Success Factors in New Product LaunchPodium Lecture 12.3: How to Build a Product (NPD Process)00:41:39Journal Article: Building Your Own Product CopilotPodium Lecture 12.4: KPIs: Your Business’ Health Check00:45:01Journal Article: Survey for Investigating Key Performance Indicators in Digital MarketingPodium Lecture 12.5: Marketing Strategies for Startups: Low-Budget and High-Impact Marketing Strategies, Including Digital Marketing, Social Media, and Traditional Advertising Methods00:46:43Journal Article: The Influence And Impact of The Money Burning Strategy on The Future of StartupsLecture 12.6: Part 1: Use of Visual Presentation Software(PPT)00:17:33Lecture 12.6: Part 2: Use of Visual Presentation Software(Canva)00:11:08Lecture 12.7: Part 1: Marketing Automation Software to Automate Marketing Processes such as Email Marketing, Social Media Marketing, and Lead Generation00:29:42Lecture 12.7: Part 2: Marketing Automation Software to Automate Marketing Processes such as Email Marketing, Social Media Marketing, and Lead Generation00:33:45Lecture 12.7: Part 3: Marketing Automation Software to Automate Marketing Processes such as Email Marketing, Social Media Marketing, and Lead Generation00:32:17Journal Article: AI Software for Personalized Marketing Automation in SMEs
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The Science of Marketing for Entrepreneurs; Lecture 13Podium Lecture 13: Building a Strong Brand: The Importance of Branding, Strategies for Brand Development, and Maintaining Brand Consistency Across Different Platforms00:38:16Journal Article: Building a Strong Brand. Future Strategies and InsightsLecture 13.1: Appreciate Employees as a Source of Acquiring and Interpreting the Knowledge Needed for an Organisation’s Growth01:23:40Journal Article: Resource 1Journal Article: How to Motivate and Retain Knowledge Workers in OrganizationsAppreciate Employees
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The Science of Marketing for Entrepreneurs; Lecture 14Podium Lecture 14: Building and Leading a Team: Recruitment, Building a Strong Organizational Culture, and Leadership Strategies for Motivating and Managing Teams in a Startup Environment00:43:33Journal Article: Building and Leading TeamsLecture 14.1: Part 1: Strategies for Developing and Retaining Talent00:03:34Lecture 14.1: Part 2: The Talent Management Process or Steps for Organizational Success00:04:18Lecture 14.1: Part 3: Internal and External Recruitment Methods00:11:17Guest Podcast: A Business Owner’s View of Recruitment00:50:02
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Operational Management; Lecture 15Podium Lecture 15: Managing Operations in a Startup00:40:11Journal Article: Managing Operational Capabilities in Startup CompaniesPodium Lecture 15.1: The Lean Startup Methodology00:46:36Journal Article: Lean Startup. A Comprehensive Historical ReviewLecture 15.2: Part 1: Project Management Software to Assist in Planning, Execution, Tracking, Allocating Resources and Monitoring Progress00:43:08Lecture 15.2: Part 2: Project Management Software to Assist in Planning, Execution, Tracking, Allocating Resources and Monitoring Progress00:41:31Lecture 15.2: Part 3: Project Management Software to Assist in Planning, Execution, Tracking, Allocating Resources and Monitoring Progress00:38:28Podium Lecture 15.3: Customer Discovery00:35:09Journal Article: Challenges of Lean Customer Discovery as InventionLecture 15.4: Part 1: CRM Software to Manage Customer Interactions, Sales and Customer Data, and Retrieve Insights into Customer Behaviour and Preferences00:36:03Lecture 15.4: Part 2: CRM Software to Manage Customer Interactions, Sales and Customer Data, and Retrieve Insights into Customer Behaviour and Preferences00:55:25Lecture 15.4: Part 3: CRM Software to Manage Customer Interactions, Sales and Customer Data, and Retrieve Insights into Customer Behaviour and Preferences00:33:28Journal Article: Project Management in Construction. Software Use and Research Directions
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Operational Management; Lecture 16Podium Lecture 16: Risk Management for Entrepreneurs: Identifying Risks, Developing Risk Management Strategies, and Learning How to Mitigate Risks Associated with New Ventures00:25:58Journal Article: Motivations, Business Planning, and Risk ManagementPodium Lecture 16.1: Entrepreneurial Uncertainty and Knowledge Risk01:06:22Journal Article: Knowledge Risk Management, a Framework
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Operational Management; Lecture 17Podium Lecture 17: Innovation and Continuous Improvement: Encouraging Innovation within the Business, Adopting Agile Methodologies, and Fostering a Culture of Continuous Improvement00:28:30Lecture 17.1: Meta Learning - The Skill of Learning how to Learn00:51:18Journal Article: From Continuous Improvement to Continuous InnovationLecture 17.2: Part 1: AI and Machine Learning Tools to Automate Routine Tasks, Improve Decision-Making and Support Data-Driven Innovation and Growth00:37:58Lecture 17.2: Part 2: AI and Machine Learning Tools to Automate Routine Tasks, Improve Decision-Making and Support Data-Driven Innovation and Growth00:47:36Lecture 17.2: Part 3: AI and Machine Learning Tools to Automate Routine Tasks, Improve Decision-Making and Support Data-Driven Innovation and Growth00:40:50Journal Article: Artificial Intelligence Learning Tools in K‑12 EducationPodium Lecture 17.3: Creativity and Ideation00:58:41Journal Article: The Dual Pathway to Creativity Model
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Innovation and Disruption; Lecture 17.5Podium Lecture 17.4: Innovation and Disruptive Strategies00:47:34Podium Lecture 17.5: Evaluating and Adapting Strategy over Time00:45:43Podium Lecture 17.6: Addressing the Gap between the Vision and the Objectives00:25:37
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Growing Your new Business; Lecture 18Podium Lecture 18: Scaling and Growing a Business: Strategies for Business Expansion, Exploring new Markets, and Managing the Challenges of Scaling Operations00:20:16Journal Article: Scaling Your Business-Growing Your Impact and Reaching Your GoalsPodium Lecture 18.1: Digital Transformation for Entrepreneurs00:51:06Journal Article: Digital Transformation by SME EntrepreneursLecture 18.2: Part 1: International Trade Platforms (eg. Amazon, eBay)01:02:29Lecture 18.2: Part 2: International Trade Platforms (eg. Amazon, eBay)00:29:34Lecture 18.2: Part 3: International Trade Platforms (eg. Amazon, eBay)00:51:24Podium Lecture 18.2: Entrepreneurial Ecosystems & Trends00:46:22Journal Article: Entrepreneurial Ecosystems.Future Research Trends
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Growing Your new Business; Lecture 19Podium Lecture 19: Taking the Business Global: Exploring International Markets, Understanding Global Business Strategies, Navigating Cross-Cultural Challenges, and Developing an Export Strategy00:22:04Journal Article: Exploring Market Opportunities for African SmallholdersPodium Lecture 19.1: Knowledge Management in Startups & Innovation Teams00:51:43Journal Article: Knowledge Management in Startups
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Growing Your new Business; Lecture 20Podium Lecture 20: Exit Strategies for Entrepreneurs: Understanding Different Exit Strategies, Including Selling the Business, Mergers and Acquisitions, and Succession Planning00:19:38Journal Article: Making Sense of Entrepreneurial Exit StrategiesPodium Lecture 20.1: Entrepreneurial Failure, Resilience & Learning Loops00:45:23Journal Article: Coping with Entrepreneurial Failure
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Our Post Graduate Diploma in Entrepreneurship is perfect for those seeking a thorough understanding of the principles and practices of entrepreneurship. Whether you have a business background or significant experience in a creative capacity or as a self-employed person, this program will provide you with the crucial skills and knowledge you need to succeed. By enrolling in our Post Graduate Diploma in Entrepreneurship, you’ll gain comprehensive knowledge in areas critical to starting and managing a successful business. You’ll learn to develop and execute business plans, manage day-to-day operations, and raise capital. The program will equip you with the ability to identify and evaluate business opportunities, and to develop strategies and tactics to bring those opportunities to fruition. You’ll also delve into essential topics such as branding, marketing, business theory and practice, and business planning and finance at a postgraduate level.
In order to receive this qualification, the student must successfully complete the following modules:
a. Principles of Venture Formation, MQF/EQF Level 7, 8 ECTS
b. Principles of Entrepreneurship, MQF/EQF Level 7, 12 ECTS
c. Principles of Brand Formation, MQF/EQF Level 7, 8 ECTS
d. Project Management, MQF/EQF Level 7, 12 ECTS
e. Research in Projects and Organisations, MQF/EQF Level 7, 20 ECTS
Programme Outcomes
- Upon completing this program, you will master the key principles of project management and their application to real-world projects.
- You’ll gain a multidisciplinary understanding of compliance with ethics and professional standards, critically appraising industry trends and monitoring best practices.
- You will enhance your research skills, learning the design and conduct of research projects in real-world settings.
- Additionally, you’ll refine your communication skills, learning to articulate ideas, persuade audiences, and respond effectively to feedback.
- Bachelor's degree or graduate degree in a business, humanities, finances or sciences, or a related (eg: commerce, psychology, social policy, marketing etc) field
- Minimum 180 ECTS at MQF Level 6 previously acquired at a Higher Education institution
- Outstanding written and oral communication skills
- A minimum of one year of work experience in a business environment will be considered as an asset
Course Syllabus Podcast
Gain a Comprehensive Understanding of the Course Syllabus with Our Informative Podcast.
- When it comes to assessment methods, we have included quite a variety that will allow learners with different learning styles and abilities to complete the programme successfully.
- Students will also have to prepare individual reports and presentations, apart from written and multiple-choice examinations. In addition, they will have submit assignments and e-portfolios.
- You can submit your assessment at any time during the course.
What’s included
- No.of Modules: 5
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Duration:Full Time- 12Months
Part Time- 24Months - Learning: 1500 +Hours
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